As the leader of an association, you know how important your annual conferences and meetings are for your members and for the financial strength of your organization. Conferences across the world are going digital with an exciting array of new live streaming and video-conferencing technologies, and yours should be no exception.
Going digital with your conference is no longer a cutting-edge idea only for the technologically brave. It’s now both easy and inexpensive—and more than this, it’s going to be necessary for the survival of your association. Here’s why:
The simple fact is, you can’t be in two places at once. This is especially problematic when your conference attendee wants to attend multiple sessions at the same time. If conference-goers had the opportunity to participate in every session of a conference, some physically and some that have been digitally recorded, it would present an obviously greater value proposition than one-time only conference sessions.